Ultimate Holiday
Gift Guide

Give the gift of play! Create moments of joy with the perfect toys — dolls, action figures, playsets, and more.

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On Sale

Save Up To 30% Off*

Unlock a world of endless smiles with our collection of best selling toys, now up to 30% off*.

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Top selling gifts for girls

Embrace the joy of gifting with our enchanting collection of popular girls toys, curated specifically to captivate and inspire the hearts of girls everywhere.

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Top selling gifts for boys

Unleash the adventure with our thrilling collection of popular boys toys, designed to ignite the imagination and bring endless excitement to boys of all ages.

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Barbie the Movie 2023

The countdown is on! Roll out the pink carpet and celebrate the theatrical event of the year. Treat kids to dolls and playsets inspired by Barbie The Movie.

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Recent stories

Stay informed and up-to-date with our captivating collection of Mattel news articles, providing fascinating insights into the latest products, updates, and innovations that will ignite your imagination and keep you in the know.

Important Product Safety Recalls:

Thomas & Friends Wooden Railway Troublesome Truck & Crates. Learn more

Thomas & Friends Wooden Railway Troublesome Truck & Paint. Learn more