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Barbie 65th Anniversary

65 years of fabulosity calls for an iconic celebration. Get your hands on the Barbie Signature dolls today!

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UNO Show 'em No Mercy

Brutal. Ruthless. Unapologetic.

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New Arrivals

See our latest and greatest toys for 2024 - and treat kids to endless play-packed adventures.

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All Aboard

Recreate the joy of the Island of Sodor today with Thomas & Friends.

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Action Packed

Gear up for pulse-pounding play! Thrill action fans with Hot Wheels track sets.

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Grow & Learn

Inspire growing imaginations with Little People, the #1 brand in playsets.

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Portable Adventures

Polly Pocket's world is packed with surprises and on-the-go fun!

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Barbie the Movie

Roll out the pink carpet and celebrate the iconic theatrical event of 2023. Treat kids to dolls and playsets inspired by Barbie The Movie.

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Recent stories

Stay informed and up-to-date with our captivating collection of Mattel news articles, providing fascinating insights into the latest products, updates, and innovations that will ignite your imagination and keep you in the know.

Important Product Safety Recalls:

Thomas & Friends Wooden Railway Troublesome Truck & Crates. Learn more

Thomas & Friends Wooden Railway Troublesome Truck & Paint. Learn more